Many business owners struggle to understand Division 7A – and that’s exactly why hosting a Division 7A webinar is one of the best ways for accountants to attract high-value clients. Most people have only half the story, end up with big tax bills, and don’t know how to fix them. When you explain it clearly in a webinar, you instantly position yourself as the go-to expert.

Why Division 7A makes a great webinar topic

When you take a tricky concept like Division 7A and simplify it, you set yourself apart from every other accountant. You’re not just lodging returns – you’re educating business owners on how to avoid unnecessary tax bills and build smarter structures.

Webinars that walk through how Division 7A works, why it exists, and the short-, medium- and long-term ways to manage it consistently perform well. They balance technical detail with practical solutions – and that’s what builds trust.

Speaking to the right audience

Division 7A isn’t a problem for every business – it’s what we call a “rich people problem”. It affects business owners and families earning a few hundred thousand dollars or more.

And those are exactly the clients you want. They value proactive advice and are willing to pay for quality strategy. Running a Division 7A webinar attracts the right audience while demonstrating your firm’s expertise in handling complex tax matters.

Combine Division 7A with related topics

Once you’ve nailed your Division 7A webinar, you can expand into complementary sessions such as:

  • Structuring property developments

  • Using SMSFs to invest in property

  • Accessing funds from an SMSF effectively

These topics all position you as the trusted adviser for business owners looking to grow wealth while staying compliant. For example, the ATO provides guidance on SMSF investment requirements, including how your fund must comply with the sole purpose test and transact on a commercial arm’s-length basis.

Why sole practitioners should focus on Division 7A webinars

If you’re a sole practitioner, every marketing hour counts. A single Division 7A webinar can turn into weeks of content – short clips, social posts, blog articles and email snippets – all driving more visibility.

By teaching Division 7A in a clear, relatable way, you’ll attract the kind of clients who want an expert by their side, not just a tax preparer. It’s one of the smartest, most leveraged ways to grow your firm.